Designing a cover photo for your page
Along with a profile photo, you can also add a cover photo/banner image to the top of your creator page. If you use sites like Facebook and Twitter, then you may already have a cover photo that’ll work great for your Patreon page.
If you’re starting from scratch, check out this nifty post on our creator blog that’ll walk you through the steps needed to create amazing graphics for your Patreon page without any design skills. We use Canva to customize most of the images you see when we send you an email or post to socials and can’t recommend them highly enough.
💡 The cover photo will be displayed at 1600X400 at its largest, so pick something that will look good wide and aim for dimensions at least 1200×675.
Here are a couple stellar examples of real cover photos creators on Patreon have used:
The Call to Action
Creator Peter Hollens knows how to entice fans to become patrons. His cover photo clearly (in as few words as possible) gives fans an idea of what they get out of joining his Patreon community, succinctly instructs them to become patrons, while also giving viewers a taste of his fun personality. Nicely done, Pete!
For some creators, simplicity is key. When the team from Easy Allies cut ties with their former company, they decided to rebrand themselves under a new name and launch a Patreon page in tandem with their new identity. If you’re similarly starting something new on Patreon, you might consider a clear cover image prominently displaying your new name to help fans get acquainted with your brand.
The timely promo
Have a major event coming up? About to drop a new album? Trying to incentivize patrons to join your community on Patreon before a certain date? Take a cue from musician Mike Doughty, who uses the cover photo on his Patreon page to communicate important dates he’d like his community to know about. When the date comes, Mike can easily switch the cover image out for a new one.
When deciding what style of cover image you’d like to display atop your creator page, make sure to think about your goals for your Patreon page. They often provide clues to what sort of image might be best for you to start with.